23 Apr 2026
A strong design brief saves time, reduces misunderstandings, and helps a manufacturer quote accurately. You do not need every answer before you start, but you should share enough information to define the project.
Show the character clearly
Include front, side, and back views when possible. Add expression sheets, color references, key accessories, and notes about what must not change.
Define the physical product
Share the target height, material preference, quantity range, articulation needs, packaging idea, and whether the figure is for collectors, events, retail, or campaign rewards.
Explain the finish
Paint complexity can affect cost as much as sculpt complexity. Show flat colors, gradients, metallics, translucent parts, tattoos, decals, texture, and any hand-painted details.
Share references
Reference toys help communicate expectations for scale, finish, texture, packaging, and collector feel. Tell the manufacturer what you like about each reference.
Be honest about budget and deadline
A realistic budget and timeline help the team recommend the right material, part count, and production method. If a deadline is tied to an event, say that early.
Quick Checklist
- Character turnaround art.
- Target size and quantity.
- Material and finish references.
- Packaging and deadline requirements.
Next Step
If you are planning a custom PVC, vinyl, resin, sofubi, or action figure project, prepare your references, target quantity, desired size, and launch date. Then contact Madlad Figures for a production plan and quote.